If the users of Facebook were citizens of a country, all 400 million of them would make up the third largest nation on the planet. And with over 50% of them logging into the site every day, developing a Facebook presence or maximizing your existing page is becoming an important part of the overall marketing [...]
As someone who’s been active with Twitter, Facebook and other social media sites on an almost daily basis since 2008 (to my wife’s sometime chagrin), I thought writing about what I’ve gotten out of my efforts would be a good blogging execise. (Tip of the hat to Zappos.com CEO Tony Hsieh as this post is [...]
This commercial on Food Network is pitching the newest season of The Next Food Network Star. As our pal Bobby Flay walks toward the elevator, various people (I’m assuming they’re contestants) hold up different signs describing qualities they possess that will make them the next superstar TV chef. All of the traits that go into [...]
Now that Twitter is all the rage (@Oprah is the tipping point), I have friends and co-workers asking about the difference between Twitter and Facebook. After using the lame “Twitter is like your Facebook status update” analogy for a while, I think I’ve actually figured out a good way to explain it using barbecue culture. [...]
I found The Bacon Flowchart on Twitter yesterday. As it’s dated December 22, 2007, I seem to be a little behind the times, but it’s funny stuff (even if you don’t actually like bacon). I immediately retweeted the link to my Twitter friends. Still, I felt incomplete. This was really funny. I needed to share. [...]
Do you have a secret family recipe that you bust out for parties or holiday dinners that everyone tells you would sell like crazy if only you would market it? With Twitter and other social channels, floating a few trial balloons into the social media universe is an easy way to see if your creation [...]
Why should you start a blog and/or start using Twitter today? Because if you have something to say and want to be heard, you’ll be surprised how fast people will find you. On February 12, I published this post about how to not be boring on Twitter or Facebook as a reaction to my brother’s [...]
If you have not updated Twitter or Facebook because you think no one wants to hear about the fact you’re going to lunch…you’re right. Updates like “off to lunch” or “going to check out a movie” are as lame as you think they are. How to fix this? Be specific. Try turning “going to lunch” [...]
