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A Checklist of Must Eating The Food Network has built its whole business around basic social concepts since its beginning in 1993. Fans of different shows are often drawn to the host instead of what types of food they cook or how they cook it. I love Mario Batali because he comes across as knowledgeable and funny, . . . → Read More: Check Out “The Best Thing I Ever Ate” as a Social Media Case Study Free Waffles In Frisco, CO I spent U.S. Independence Day weekend in the Colorado mountain town of Frisco. My agenda included fireworks, grilling and Odell’s 90 Shilling. A fun time was had by all. Before we left, we decided to drive around and explore the town. The yellow banner on the Ramada Inn caught my attention because . . . → Read More: The Key to Marketing Success: Testing (Maybe the Free Waffles Work) Vintage Storefront from Vintage Collective If the users of Facebook were citizens of a country, all 400 million of them would make up the third largest nation on the planet. And with over 50% of them logging into the site every day, . . . → Read More: How to Market Your Business on Facebook Rufous Hummingbird by brendan.lally Twitter encourages you to post short, 140-character status updates (“tweets”) that are sent to the people who have chosen to follow your messages and to the rest of the Web. Twitter is a great way to stay connected with customers, vendors and colleagues and send brief bits of relevant information to those who . . . → Read More: How to Get Your Business Started on Twitter How do you become a filmmaker, writer, artist, etc.? Grab a camera, notebook, paint brush, etc. and get started. While Tarantino and Rodriguez are great role models for creating content their own way and staying true to their unique voices, I LOVE the beginning of the video where Sam Raimi talks about DOING something related to making . . . → Read More: Advice on the Creative Process from Sam Raimi, Quentin Tarantino, Robert Rodriguez, and Guillermo del Toro Interesting keynote from David Ogilvy for a direct response conference (I assume that is the context). I love the line about “…tasting blood.” I am sure Mr. Ogilvy would have loved all of the data that comes with online and social media marketing and the ability to get feedback straight from the customer. Here is a piece of his . . . → Read More: David Ogilvy Talk on Direct Response Marketing Some Questions Can't Be Answered By Google by Mykl Roventine A lot of marketers, PR people and corporate executives spend a ton of time and energy writing a shiny mission or positioning statement every few years. According to author and blogger Jeff Jarvis, figuring out which questions you or your business answer is probably a more important . . . → Read More: What Questions Do You or Your Business Answer? Google and Jeff Jarvis Want to Know The Bacon Flowchart by shutterbug from incredimazing.com I found The Bacon Flowchart on Twitter yesterday. As it’s dated December 22, 2007, I seem to be a little behind the times, but it’s funny stuff (even if you don’t actually like bacon). I immediately retweeted the link to my Twitter friends. Still, I felt incomplete. This was . . . → Read More: How to Save Money on Marketing – Let Me Distribute Things For You Vanessa Hughes – Spice Rub Entrepreneur Do you have a secret family recipe that you bust out for parties or holiday dinners that everyone tells you would sell like crazy if only you would market it? With Twitter and other social channels, floating a few trial balloons into the social media universe is an easy way . . . → Read More: Real People I’ve Connected With on Twitter: Interview with Vanessa Hughes With Twitter all the rage, I thought it was interesting to hear from Evan Williams, CEO & co-founder of the company. Jump ahead to 33:35 if you don’t want to listen to Stanford University president John Hennessy (good interview though). The main points I liked: Twitter is different from other social networks because it’s asynchronous. I can follow . . . → Read More: Straight From the Source: Charlie Rose with Twitter CEO & Co-Founder Evan Williams |
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Copyright © 2012 Peter Hodges - All Rights Reserved |
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